Euro Beach Soccer League - Berlin 2011
29 Jun 2011
Beach Soccer's excellence at the o2 World
Mike Keller, managing director: ?the o2 World offers the perfect framework for such a high-class tournament?
The Euro Beach Soccer League reaches Berlin for the first time ever and only the best setting would do for such an important event. By end this week, the Beach Soccer Stadium will be installed by the amusing facilities of the O2 World, definitely achieving the best venue for the German stage of the top European Beach Soccer tournament, taking place from Friday, July 8th to Sunday 10th, and featuring teams such as hosts Germany, current Continental champions Portugal, Russia, Turkey, Czech Republic and Andorra. Its central location, and the never-ending possibilities it offers complete in the best possible way the international Beach Soccer party for an unforgettable experience.
Mike Keller, managing director of the O2World explains the high value of this relationship between Beach Soccer and arena’s excellent facilities: “This year, the prestigious Euro Beach Soccer League tournament is to take place in Berlin for the first time ever, and we really appreciate that the organizer has chosen our site for the event. We are convinced that the O2World, with both its infrastructure and its attractive and central location, offers the perfect framework for such a high-class tournament. We are looking forward to a summer party weekend and a great spirit with music, sand, a vivid crowd and many thrilling and exciting beach soccer matches”.
In turn, Joan Cusco, Beach Soccer Worldwide vice-president and FIFA Board member, highlights the aim at the best-known places at every venue: “Beach Soccer events are colourful festivals everyone can enjoy. With the flashing spectacle, the music, the vibe and their atmosphere, they change the life of a city, and this is why we always look for representative places to host them. Berlin is a key trendy hotspot for us, as it entails lots of values strictly paralleled with those of beach soccer. And, having the stadium by the O2 World is wonderful, as we bind the sport with a spectacular venue, just as we do with South Beach in Miami, Copacabana in Rio de Janeiro, Circo Massimo in Rome, etc.”